Course Content
Google Ads Mastery Course
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Class-01(Batch-18) Understanding Data-driven Digital Marketing – 4Ps of Marketing – Mindset
01:34:57
Class-02(Batch-18) Understanding Google Ads – How Google Search & Display Ad works
01:28:46
Class-03(Batch-18) Create Google Ads Account – Create Google MCC Account
01:31:36
Class-04(Batch-18) Create Google Ads Campaign – How Google Ads Auction works
01:06:12
Class-05(Batch-18) Understanding Google Ads Campaign Objectives
29:41
Class-06(Batch-18) Ad Network – Location & Language Targeting in Google Ads
46:32
Class-07(Batch-18) Keywords Research & Budgeting for Google Search Ads
02:02:19
Class-08(Batch-18) Bidding Strategies in Google Ads(CPC, ECPC & Maximize Clicks)
01:03:42
Class-09(Batch-18) Maximize Conversion Value, Target CPA, ROAS, CPM,vCPM & CPV Bidding in Google Ads
01:14:28
Class-10(Batch-18) Keyword Match Types in Google Ads
01:16:22
Class-11(Batch-18) How to write Google Ads Ad Copy for Better CTR
01:30:14
Class-12(Batch-18) Advertisers Verification – Ad Extensions(Site link, Callout, Call) in Google Ads
01:27:59
Class-13(Batch-18) Price & Seller Rating Extensions in Google Ads
46:48
Class-14(Batch-18) Campaign Level Headline & Description – Setup Calls only ad & Dynamic Search Ads
01:07:56
Class-15(Batch-18) Understanding Google Tag Manager – Setup Google Ads Conversion Tracking
01:32:59
Class-16(Batch-18) Setup Google Ads Conversion with Dynamic Value Tracking using GTM
01:32:20
Class-17(Batch-18) Understanding Google Display Ads – Display Ads Targeting
01:30:06
Class-18(Batch-18) Setup Google Display Ads Campaign
59:08
Class-19(Batch-18) Retargeting Strategies – Setup Google Ads Remarketing Campaign
01:06:53
Class-20(Batch-18) Setup Google YouTube Ads Campaign for Awareness(Video Views, Reach & Subscription)
54:28
Class-21(Batch-18) Setup YouTube Video Ads Campaign for Awareness, Traffic & Sales with Strategy
34:54
Class-22(Batch-18) Setup Google Ads Performance Max Campaign & Demand Gen Campaign with Strategy
59:59
Class-23(Batch-18) Google Ads Optimization, Audit & Reporting
01:18:07
Quiz
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Google Ads Quiz
Google Ads Mastery
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