Facebook Ads Mastery
By Shamim Hussain
Categories: Paid Digital Marketing
About Course
ডিজিটাল মার্কেটিংয়ের দ্বিতীয় বড় এডভারটাইজিং প্ল্যাটফর্ম হলো ফেইসবুক । আর হবেই বা না কেন কারণ ফেসবুক হলো ২.৪৫ বিলিয়ন একটিভ ইউজারের এক বিশাল ভান্ডার ।
যারা প্রতিদিন গড়ে ৫৫ মিনিট ব্যয় করে ফেসবুকের পাতায় পাতায় ঘুরে বেড়িয়ে ।
আর এই সুযোগকেই কাজে লাগিয়ে এডভারটাইজাররা তাদের পণ্য বা সার্ভিসকে পৌঁছে দেয় মানুষের কাছে ।
কিন্তু সঠিকভাবে করতে পারছেন কি ?
এই কোর্সটির মাধ্যমে জানতে পারবেন তারই বিস্তারিত |
𝐂𝐨𝐮𝐫𝐬𝐞 𝐎𝐮𝐭𝐥𝐢𝐧𝐞
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟏: 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬
- Introduction to Facebook Ads
- How Facebook Ads works
- How Facebook Ads Auction works
- Why Facebook Ads are effective
- Facebook Advertising Policy Overview
- Creating & Optimizing Facebook Page
- What Makes Your Facebook Page Awesome?
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟐: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐫
- What is Facebook Business Manager & Why you should use it?
- Setting up Facebook Business Manager account & notifications alert
- Adding people to Business Manager and roles & permissions
- Adding a Page to Facebook Business Manager Account
- Creating Ad Account in Facebook Business Manager
- Setting up Payment method, Limits & Billing
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟑: 𝐒𝐞𝐭𝐮𝐩 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠-𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐏𝐢𝐱𝐞𝐥 & 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐀𝐏𝐈
- Understanding Facebook Pixel & Server-side tracking
- Understanding Google Tag Manager
- Set up Facebook Pixel & CAPI with Google Tag Manager
- Setting up Standard & Custom events
- Setting up custom conversion
- Setting Up Tracking for Offline Events
- Setting Up Tracking for Video Engagement
- Setting Up Tracking for Individuals that Came to a Facebook Event
- Setting Up Tracking & Individuals interacting with our Facebook Page
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟒: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞𝐬 & 𝐑𝐞𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠
- Creating Saved/Core Audience
- Creating A Custom Audience for Retargeting
- Creating Lookalike Audience
- Creating a Audience from a Customer List – CSV
- Creating Special Ad Audience
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟓: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬
- Facebook Ads Campaign Structure
- Overview of Campaign Objectives
- Targeting Split or A/B Test
- Facebook Creator Studio
- Slideshow Ads
- Carousel Ads
- Facebook page like engagement ads
- Lead Generation Ads
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟔: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐟𝐨𝐫 𝐄-𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞
- Introduction to Facebook Ads for E-Commerce
- Setting up Facebook Shop
- Introduction to Conversion Ads
- Facebook Dynamic Ads for E-Commerce
- Catalogs & Feeds & What is Important
- Dynamic Ads For Ecommerce
- Collection Ads For Ecommerce
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟕: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 Sales 𝐅𝐮𝐧𝐧𝐞𝐥
- Understanding Sales Funnel
- What is a Facebook Ads Funnel?
- Stages of Facebook Ads Funnel
- Content strategies of different funnel states
- Create Facebook Sales Funnel
- Facebook Sales Funnel Optimization
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟖: 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝𝐬 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐢𝐧𝐠, 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠 & 𝐌𝐞𝐚𝐬𝐮𝐫𝐞 𝐑𝐎𝐈
- Audience Insights
- Ad Relevance Optimization Technique
- Placement Optimization
- Device optimization
- Location optimization
- Age Group based optimization
- Bid and budget optimization
- Evaluating the performance of ad campaigns
𝐌𝐨𝐝𝐮𝐥𝐞-𝟎𝟗: 𝐄𝐚𝐫𝐧𝐢𝐧𝐠 𝐒𝐜𝐨𝐩𝐞𝐬 𝐰𝐢𝐭𝐡 𝐘𝐨𝐮𝐫 𝐃𝐚𝐭𝐚-𝐝𝐫𝐢𝐯𝐞𝐧 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐤𝐢𝐥𝐥𝐬
- How Can You Earn as a Facebook Ads Expert
- Discussing different marketplace/Job Market for work opportunities
- How to create Fiverr Account & GIG for selling Facebook Ads Service
Course Content
Facebook Ads Mastery Course
-
01:34:42
-
Class-02(Batch-17) Understanding Meta (Facebook) Business Manager – Add User to manage Assets
01:01:26 -
Class-03(Batch-17) Add User, Partner in BM – Create Ad Account & Add Payment Method
01:01:10 -
Class-04(Batch-17) How to use Meta Business Suite to manage Meta & IG Page in one place – Ads Policy
51:22 -
Class-05(Batch-17) Understanding Meta Ads Funnel & Campaign objectives – Advantage Campaign Budget
46:34 -
Class-06(Batch-17) Meta Daily vs Lifetime budget – Meta Ads Bidding Strategies
01:10:18 -
Class-07(Batch-17) Understanding Buyer Persona – Create Facebook Ad Saved Audience using ChatGPT
01:07:49 -
Class-08(Batch-17) Understanding Meta Pixel – Setup Meta Pixel for Standard Events
01:34:36 -
Class-09(Batch-17) Understanding Server-side Tracking – Setup GTM Server Container using Stape.io
01:23:55 -
Class-10(Batch-17) Setup Facebook(Meta) Conversion API for Ecommerce using Stape.io
01:22:45 -
Class-11(Batch-17) How to Improve Facebook (Meta) Pixel Event Match Quality
39:16 -
Class-12(Batch-17) Create Meta(Facebook) Custom & Lookalike Audience for different funnel stage
55:49 -
03:00:22
-
Class-14(Batch-17) Understanding Meta (Facebook) Shop & Catalog – Create Catalog & Add Products
54:17 -
Class-15(Batch-17) Add Products to Catalog using Plugin-Create Product set according to strategy
58:39 -
Class-16(Batch-17) Create Facebook Ads Sales funnel – TOFU Strategy for Awareness Campaign
01:14:50 -
Class-17(Batch-17) Create Facebook Ad Like Campaign – TOFU Strategy
40:55 -
Class-18(Batch-17) Setup Facebook Ads Sales Funnel (MOFU + BOFU + Post Purchase Strategies)
01:59:58 -
Class-19(Batch-17) Facebook Ads Funnel wise Reporting-Analysis & Optimization Strategy
01:36:59 -
Class-20(Batch-17) Lead Campaign Strategy – Create Lead & Sponsored Message Campaign
01:12:57
Quiz
Meta Ads Batch-18
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Student Ratings & Reviews
Organic Course of the world
skilluper is a supportive community
One of the best courses I have ever seen so far.
Bangladesh Best Digital Marketing IT Institute Skiluper. The Course Is Almost Free. Thank You Skiluper And Shamim Boss.
As a beginner, I understand Facebook ads mastery very well. Shamim sir discuss in depth in the Facebook Ads Mastery Course.
Great trainer! Had an amazing experience with you. My good wishes will be always with you..
If you want to become proficient in Facebook Ads, this course is ideal for you.
I’m currently on an 8-month journey with Skilluper, learning Google Ads, Facebook Ads, and Google Analytics, and I couldn't be happier with my experience. The course has been structured perfectly, allowing me to build my skills step-by-step. A huge thanks to my mentor, Shamim Hussain, who has been incredibly supportive and knowledgeable throughout this journey. His guidance and practical approach have made complex topics easy to grasp. I highly recommend Skilluper and Shamim to anyone looking to advance their digital marketing skills!
Clear lessons and easy to understand. Really enjoyed the Facebook Ads course!
Very much effective.
One of the best Facebook ads training centers in Bangladesh. I highly Recommend for everyone who wants to gain deep knowledge about Facebook advertising.
More details and very good!
Best guideline for being a Digital Marketer.
I have completed the Facebook ADs course from 3 other institutes but after doing this course I realized that I can't learn 30% of Facebook ADs from the previous 2 institutes. This is the best course on Facebook Ads I have ever seen.
nice and attractive
Alhamdulillah This Course is great for freelanching journey.
Great experience.
Just one word boss... Extraordinary
The Best course
Skilluper Best