Course Content
Web Analytics Mastery with Server-side Tracking Course
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Class-01 Understanding Web & Digital Analytics – Various type of Cookies
02:01:26
Class-02 Understanding HTML, CSS & JavaScript Language – How Web Analytics Works
01:16:32
Class-03 Understanding Google Tag Manager(Tag-Trigger-Variable) – Setup GTM with Website
01:13:24
Class-04 Planning of Web Analytics Measurement Plan – Setup GA4 base code to Website via GTM
01:44:46
Class-05 How GA4 Works – Automated & Enhanced Measurement Events in GA4
01:33:23
Class-06 Setup GA4 ScrollDepth, YouTube & Vimeo Video Tracking with GTM – Setup GA4 Custom Event
01:40:28
Class-07 Setup Phone no & Email Link Click Tracking in GA4 – Understanding User & Event Scope Custom Dimensions
01:16:37
Class-08 Setup Button Click Tracking in GA4 – Setup Form Tracking using Element Visibility Trigger
01:32:02
Class-09 Setup Contact Form 7, Calendly, Newsletter & WP Form Submission Tracking in GA4
01:27:56
Class-10 Understanding GTM Data Layer – Setup GA4 Conversions (Goal)
01:06:19
Class-11 Setup GA4 Ecommerce Tracking for view_item Event
01:18:33
Class-12 Ecommerce Tracking in GA4
01:01:30
Class-13 Setup Cross-domain Tracking in GA4 – Setup Hotjar & Clarity via GTM
01:01:57
Class-14 Understanding Meta Pixel – Setup Meta PageView, ViewContent & Add to cart events
01:24:47
Class-15 Setup Meta Pixel Purchase, Checkout, Phone No Click, Time on page Tracking using GTM
01:26:00
Class-16 Understanding Server-side Tracking in Web Analytics – Setup GMT Server Container with Stape
01:23:04
Class-17 Send FB CAPI PageView Event from browser & server-side with deduplication – Setup Custom domain for bypassing ITP
01:23:16
Class-18 Setup Facebook CAPI for ViewContent, Add to cart, Purchase & Custom Events with De-duplication
01:05:02
Class-19 Understanding Meta Event Match Quality – Configure Event Parameter to increase Event Match Quality
50:36
Class-20 Setup Facebook Conversion API & GA4 Server-side Tracking (Ecommerce Tracking)
01:12:47
Class-21 Setup Google Ads Conversion Tracking (Both Browser & Server-side)
01:30:18
Class-22 Enable Data Layer on Shopify-Setup GA4 Ecommerce Tracking on Shopify in 10 Minutes
01:14:53
Class-23-1 Setup GTM Server-side Tagging & Custom Domain with Google Cloud Platform(GCP)
01:07:05
Class-23-2 Pull FORM field data & send to Facebook & Google Ads using Custom JavaScript
57:56
Class-23-3 How to send Ecommerce data from one page to another page using localStorage
38:07
Class-23-4 How to Extend Facebook, GA4 & Google Ads Cookie Life using Cookie Monster
15:59
Class-24 Google Analytics 4 Reporting – Dimensions & Metrics in GA4
54:42
Class-25 Audience vs Segment in GA4 – How to Create GA4 Audience for Retargeting in Google Ads
01:29:50
Class-26 Advanced GA4 Data Analysis for Ecommerce (Audience & Acquisition Data Analysis)
01:18:20
Class-27 Ecommerce Data Analysis in GA4 to grow your business
01:31:22
Class-28 Users Behavior & Paid Digital Marketing Analysis Report in GA4 – UTM Tracking
01:32:20
Setup Cookie Consent V2 using Google Tag Manager
01:53:00
Quiz
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Web Analytics
Updated Course
0/13
Class-01(Batch-16) Understanding Web Analytics – Different type of HTTP Cookies
01:12:06
Class-02(Batch-16) How to make Web Analytics Measurement & Tag Plan for client- How GA4 works
49:06
Class-03(Batch-16) Understanding GA4 Events – Setup & Integrate GA4 with website using Google Tag
01:07:36
Class-04(Batch-16) GA4 Ecommerce Tracking using GTM
34:21
Class-05(Batch-16) Different Types of Form Tracking in GA4 using GTM
01:28:54
Class-06(Batch-16) Facebook & Google Ads Conversion tracking for service type business
01:22:58
Class-07(Batch-16) Setup GA4 Server-side & Google Ads Conversion Server-side Tracking on Shopify
01:41:35
Class-08(Batch-16) UTM Tracking in Google Analytics 4 – UTM Tracking for Paid Ad Analysis
30:28
Class-09(Batch-16) 11 Powerful Audience Creation in GA4 for Google Ads Remarketing(Part-01)
33:03
Class-10(Batch-16) 11 Powerful Audience Creation in GA4 for Google Ads Remarketing(Part-02)
24:50
Class-11(Batch-16) GA4 Data Analysis Report-Find out Who are your customers for your ecommerce store
01:15:22
Class-12(Batch-16) GA4 Data Analysis Report & Business decision from Acquisition & Engagement Report
01:23:57
Class-13(Batch-16) GA4 Ecommerce Data Analysis Report for growing eCommerce business
50:10
Web Analytics Mastery with Server-side Tracking
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